THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.
Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.
We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.
Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.
Shipping
We aim to have your order out the door and headed your way 48 hours after receiving it (longer for orders containing custom items). While there are always exceptions and circumstances beyond our control, we promise to do everything possible to get your impactful gear in your hands as soon as possible. Check your inbox regularly for shipping updates and tracking information.
No One Owes Us Easy
$29.95
Sold Out
No One Owes Us Easy
$29.95
Sold Out
Backing
Their Bravery
Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.
This tee isn't meant to be blunt - it's meant to reinforce and celebrate the strength we build through effort and resolve. It’s a must-have for anyone who understands that taking the hard path leads to the most significant progress. Add one to your cart to support Veterans still fighting the war at home and Honor those who gave everything without expecting anything in return.
Preshrunk 60/40 cotton poly blend
Athletic fit (we recommend sizing up if you prefer extra room or a more relaxed fit)
Lightweight and breathable
Long-lasting screen printed design
Machine wash cold, tumble dry low
NOTE: Most supporters tell us our shirts run true to size. If you like your tees fitted & snug, order your normal size. If you prefer a looser fit, order a size up. See our sizing chart above for more details.
EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES
Get Members-only tees, FREE shipping & more
HELP SAVE LIVES & HONOR HEROES
Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!
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Your support changes lives!
Every Hero deserves to be remembered & every Veteran deserves the help they need!
This is my life motto and I found it made by an amazing US company made of soft durable fabric. As I type, I’m wearing it on my body. I’ll probably wear it out in a year. Not because it’s poorly made, because I’ll wear it as often as I can. Thanks for all you do!
Guys,I love what you do. I never served, but I have been through my own 4 year boot camp after 2 fully torn rotator cuff surgeries in a 14 month timeframe. I lost 85 lbs total, 50 of that came off before the second surgery.
Your shirts help me show my work and hopefully inspire others to rise above any and all obstacles to a better future.
Keep it up
I will keep buying them.
Fantastic Company. Some of the best shirts out there as far as fitting and quality. This is a company that has an important message and gives back to the community. I love supporting companies like this, you should too.
I love to support our veterans in any way I can.
I've purchased quite a few things from your website. The only thing that I do NOT like is that the T-shirt fabric is so thin. I'd rather pay a few more dollars to get a better quality shirt that will last longer.
Thank you,
Paul Bass
Ordered two shirts, No One Owes You Easy, and another one. Shipping was great and reasonable, and the shirts were sent to my grandson, who really likes them. I will order more shirts from this company. The donations they make are one reason to order, but the shirts also speak for themselves.
Shirt fits great. I am a larger frame guy and the shirt fit is very accommodating to my build. I use my TVP shirts to workout in on a regular basis and they are some of the best shirts I have ever worked out in.
The shirts are always super comfy! They have been noticed at work and that inspired my latest purchase. Three of us are going to wear our kfg shirts together to support each other during hard days and remind others of what our service men and women go through.
My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...
My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.
Elijah W
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Changing Lives
"Resilience and Strength"
When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...
When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.
