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Our Mission

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THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.

Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.

We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.

Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.

Shipping

We aim to have your order out the door and headed your way 48 hours after receiving it (longer for orders containing custom items). While there are always exceptions and circumstances beyond our control, we promise to do everything possible to get your impactful gear in your hands as soon as possible. Check your inbox regularly for shipping updates and tracking information.

KFG (Keep F'n Going) - Hat

$24.95

KFG (Keep F'n Going) - Hat

$24.95
Quantity 1
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Backing
Their Bravery

Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.

Wear your support & spread the word about the mission you're proud to be part of! Grab this premium hat to help us save more Veteran lives & carry on the legacies of more Fallen Heroes.

 

EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES

Get Members-only tees, FREE shipping & more

HELP SAVE LIVES & HONOR HEROES

Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!

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Your support changes lives!

Every Hero deserves to be remembered & every Veteran deserves the help they need!

10k+

hours of therapy funded

$1.5M

donated to fight veteran suicide

4k+

memorial plaques delivered

Customer Reviews

Overall rating: 4.8 / 5 from 53 reviews.

Customer photo review of KFG (Keep F'n Going) - Hat

Love the mission and the products. Keep it up!

As a veteran quitting is not in my DNA

Ordered when I oderd shirts. Wasn't in the box the shirts were in and the box had no signs of being tampered with. I was very disappointed.

😎

Great hat from a great company!

Great fit and looks amazing!

Sharp hat. Great fit

A deeply meaningful cause, my Dad a WW 2 vet, my brother and cousins, Vietnam. Other family continues to serve. My heart is with you.❤️

Love my Hat

Customer photo review of KFG (Keep F'n Going) - Hat

Love it Clearwater fl event for my 62 mile challenge for veterans suicide

Lived up to expectations

A gift for my son. He loves it and wears it daily!!!!

Customer photo review of KFG (Keep F'n Going) - Hat

Love the vision. Keep it up

Customer photo review of KFG (Keep F'n Going) - Hat

Love it!!

Awesome hat! Most hats don't fit my 6 7/8 size well but TVP nailed it! Fits like a champ, getting lot's of compliments! Not to mention, a great cause! "I wasn't there, but I care."

Great quality, awesome looking hat and patch.

no comment

It's my favorite hat now. Size is easily adjustable. The shape and the brim are what I like the most. Plus the patches can be changed easily. The camouflage pattern makes it perfect.

Quality made. Great statement as a reminder for me to kfg and to support others. Well worth the wait.

Love the fit.

I’ve spent a ton of money on TVP products and it has always been 100% totally worth it. I plan to continue to support TVP in any way I can. However, if I’m going to be totally honest about this hat, it’s a turd. The camo pattern is too in your face and the oversized piece of velcro and the KFG patch look cheap - they’re way too big and actually deform the from of the hat. Really disappointed because I have KFG t-shirts and a hoodie that, as a Veteran, I wear proudly. Just my opinion, but I suggest you go back to the drawing board on this one. Lose the velcro patch, stitch KFG into the hat, and find a camo pattern that doesn’t compete with the message. Still a HUGE FAN!!.

I love all your gear, Kory keep up the great work

Love the stuff and the mission ...

Customer photo review of KFG (Keep F'n Going) - Hat

Great hat, great mission to support. Fast shipping and great communication. Semper Fi!

Love the hat. Would love KFG flight tags.

Great product

A gift for a struggling Airmen

Easily fits a large head. High quality hat!

I would give it 5 stars. My friends like the cap and the message, just don't like the velcro on the back for fit.

I'm always wary about buying a hat online because I have a fairly large head and most hats are either too small or too short. So I sent a message asking about the fit. Got a great, prompt response. The hat actually arrived one day early also. The fit is great and I love it. Worn it once and already had multiple questions about KFG and then about Til Valhalla. Great organization and a supporter for life!

This hat is awesome! I love the products, the company, and the cause!!

Great products, great mission, and great people. Thank you for what you’re doing!

It appears to be a very well cap that fits my large head. I love it

Nice well made hat!!!

Very good quality and the hat fits perfectly.

Great quality hat. Love that you can change the patch out but, really who would want to😆?

The quality of the hat is good. I like the velcro patch on the hat. It's a great way to swap out other T.V.P. patches on the hat. I can't wait to get other T.V.P. patches so that I can use the same hat with option to switch patches when I want to.

A great looking hat, comfortable and with the velcro front interchangeable with other patches. Awesome

I am in FULL support of those that serve our nation. We need to hold them up in any way. I passed the hat onto my grandson that serves in the Airforce Reserves. He will proudly where it along with a tee shirt I gave him. He is a Patriot. I do wish the hat was made in the USA.

I don't remember when I first started buying and supporting your mission, but it's been several years. I'm a retired Marine. My last deployment was in 2009 to Al Anbar, Iraq. I was Plt. Sgt. Doing convoy security. My driver was a young guy from Minn. After I got out I know he did a few more deployments. Anyway, he took his life in 2020. I'm sorry to say I didn't really stay in touch with him, except the occasional FB post. Still , I feel like I failed him. Keep up the good work guys and girls.

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Our Impact

When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.

Elijah W
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Chuck
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Changing Lives

"Hope During His Darkest Days"

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.

Elijah W

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Changing Lives

"Resilience and Strength"

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.

Chuck

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