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Our Mission

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THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.

Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.

We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.

Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.

Shipping

We aim to have your order out the door and headed your way 48 hours after receiving it (longer for orders containing custom items). While there are always exceptions and circumstances beyond our control, we promise to do everything possible to get your impactful gear in your hands as soon as possible. Check your inbox regularly for shipping updates and tracking information.

KFG (Keep F'N Going)

$26.95

KFG (Keep F'N Going)

$26.95
Quantity 1
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Backing
Their Bravery

Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.

It's simple – Keep F'n Going!

  • Preshrunk 60/40 cotton poly blend
  • Athletic fit (we recommend sizing up if you prefer extra room or a more relaxed fit)
  • Lightweight and breathable
  • Long-lasting screen printed design
  • Machine wash cold, tumble dry low

NOTE: Most supporters tell us our shirts run true to size. If you like your tees fitted & snug, order your normal size. If you prefer a looser fit, order a size up. See our sizing chart above for more details.

EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES

Get Members-only tees, FREE shipping & more

HELP SAVE LIVES & HONOR HEROES

Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!

Join now

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Your support changes lives!

Every Hero deserves to be remembered & every Veteran deserves the help they need!

Apply for memorial Our mission

10k+

hours of therapy funded

$1.5M

donated to fight veteran suicide

4k+

memorial plaques delivered
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The family of MAJ Charles E. Teffeteller

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The family of MAJ Charles E. Teffeteller

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The family of SSgt Patrick R. Dolphin

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The family of Cpl Enrique Miramontez

Customer Reviews

Overall rating: 5.0 / 5 from 1492 reviews.

This shirt is perfect, it either gets someone to ask what it means or a smile from someone who knows;)

Kathi H. 5/5 Verified

KFG (Keep F'N Going)

Awesome shirt, good quality and comfortable. I am glad you guys are doing it for the veterans and family. I am a veteran and love all the business that are supporting veterans and family’s. Keep up the good work

Dennis L. 5/5 Verified

KFG (Keep F'N Going)

Wanted to wait until after a wash to leave a review to make sure it did not shrink after washing like the majority of shirts I buy. It did not. I’m ecstatic! They fit awesome, they’re a medium weight fabric so it’s not too thin or crazy thick and uncomfortable.

Andrew M. 5/5 Verified

KFG (Keep F'N Going)

Love the shirts, and appreciate the cause! Im a veteran like my father before me, and my younger brother. Thank you for what yall do.

Ricky R. 5/5 Verified

KFG (Keep F'N Going)

I was diagnosed with bipolar depression and agoraphobia over twenty years ago and this shirt and kinds like it help to keep my spirits up and my spirits up. I can't tell you how much I appreciate you and your mission. My father died sixteen years ago from cancer due to Agent Orange exposure. Just dealing with the loss is enough to put me on my heels. Thank you.

Lorae P. 5/5 Verified

KFG (Keep F'N Going)

Absolutely love the feel of these shirts!

Brennan K. 5/5 Verified

KFG (Keep F'N Going)

Love the shirt! Great fit and great message.

Jeffrey D. 5/5 Verified

KFG (Keep F'N Going)

Gave it to my son-in-law and he loved the color and the quality / feel of the shirt!

Brian B. 5/5 Verified

KFG (Keep F'N Going)

Great quality and fit as always. Will be buying more. Replacing all of my Carhartt tees

Charles M. 5/5 Verified

KFG (Keep F'N Going)

I like how soft the T-shirt is, but it's a little large for an XL.

Mia-pia C. 4/5 Verified

KFG (Keep F'N Going)

Fits great,looks great, and arrived on time.

Carl I. 5/5 Verified

KFG (Keep F'N Going)

I LOVE TVP tee shirts! Just wish they weren’t so pricey and we could get free shipping with each purchase. THANKS!

Frank L. 5/5 Verified

KFG (Keep F'N Going)

This shirt is extremely comfortable and it looks great!👍

Jason L. 5/5 Verified

KFG (Keep F'N Going)

Bought this for my veteran husband and he loved it. The quality is great and message is perfect.

Julie T. 5/5 Verified

KFG (Keep F'N Going)

Great Shirt. Order was fullfilled on time.

Anthony R. 5/5 Verified

KFG (Keep F'N Going)

Awesome product for an Awesome cause! I will be purchasing more soon

David K. 5/5 Verified

KFG (Keep F'N Going)

Daily reminder to stay strong. Simple but powerful

Jared D. 5/5 Verified

KFG (Keep F'N Going)

Great shirt, I love it, good fit, nice material

Matthew R. 5/5 Verified

KFG (Keep F'N Going)

Very comfortable shirt. I got stopped several times so people could read it.

Dronberger, J. 5/5 Verified

KFG (Keep F'N Going)

I love what this organization is doing. I love the message and the shirt is soft. The only complaint is the shirt material is thin. I can see through it.

Jackie M. 4/5 Verified

KFG (Keep F'N Going)

It’s just a very good thing to see when I have remembrance at random times.

Ian W. 5/5 Verified

KFG (Keep F'N Going)

Love the fit, color, and what it represents!!

Raquel J. 5/5 Verified

KFG (Keep F'N Going)

Great fit and great design for a great cause.

Gilbert R. 5/5 Verified

KFG (Keep F'N Going)

Great product. Great quality. Great message. Semper Fi

Gary B. 5/5 Verified

KFG (Keep F'N Going)

I bought this for my brother-in-law, a disabled veteran that was recently diagnosed with stage 4 advanced prostate cancer, it seemed fitting. He has several of your shirts and has told me about them and your company, he hadn't seen this one yet so I picked the right one.

Priscilla L. 5/5 Verified

KFG (Keep F'N Going)

was wearing this the other day at the market and the cashier smiled and said YES I WILL. love the positivity.

Zachary S. 5/5 Verified

KFG (Keep F'N Going)

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Our Impact

When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.

See Our Wall Of Heroes
Elijah W
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Chuck
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Changing Lives

"Hope During His Darkest Days"

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.

Elijah W

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Changing Lives

"Resilience and Strength"

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.

Chuck

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