Our Mission
THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.
Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.
We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.
Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.
Shipping
We aim to have your order out the door and headed your way 48 hours after receiving it (longer for orders containing custom items). While there are always exceptions and circumstances beyond our control, we promise to do everything possible to get your impactful gear in your hands as soon as possible. Check your inbox regularly for shipping updates and tracking information.
KFG - Hoodie
KFG - Hoodie
Backing
Their Bravery
Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.
It's simple – Keep F'n Going!
- 50/50 cotton poly fleece
- True-to-size fit
- Feather-soft, warm & comfortable
- Long-lasting screen printed design
- Machine wash cold, tumble dry low
EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES
Get Members-only tees, FREE shipping & more
HELP SAVE LIVES & HONOR HEROES
Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!
Join thousands of Official Members
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Your support changes lives!
Every Hero deserves to be remembered & every Veteran deserves the help they need!
10k+
hours of therapy funded
$1.5M
donated to fight veteran suicide
4k+
memorial plaques delivered
The family of MAJ Charles E. Teffeteller
The family of MAJ Charles E. Teffeteller
The family of SSgt Patrick R. Dolphin
The family of Cpl Enrique Miramontez
Customer Reviews
Overall rating: 5.0 / 5 from 69 reviews.
Perfect as always
Love all the apparel
Love it thank u
Amazingly soft and comfy...and the message needs to be shared with EVERYONE
As a mental health advocate, I really like the sayings on all your shirts. Even though your organization supports and advocates for veterans, your clothing is also appealing to non-veterans and their fight to keep living. We lost our son in 2021 to suicide and my wife and I have tried to fight hard to help those who are suffering, like he did, whether they are veterans or non-veterans. We have involved ourselves in many different ways of advocacy in hope of improving the lives of those who suffer everyday from mental illness….and your hoods/shirts say exactly what I want them to hear! That is why I love your clothing so much……it says what I want all people to hear!! I’ve got most of your t-shirts and and 3 hoodies……and I wear them all the time! You’ve got a very good business here…..ordering was easy and communication on when our order would arrive was very well done! Again, thank you for helping to break the stigma that really hinders those who suffer daily due to mental health diagnosis.
It’s a great sweatshirt! I get tons of compliments on the message.
Outstanding quality and arrived quickly!
I greatly appreciate the awareness you draw to mental health issues! Thank you
Another great product!
Great hoodie, super soft! Doesn’t pill up with washing and drying.
Great material very comfortable and love the cause. Well worth purchasing. Order two hoodies.
It is comfortable and soft.
Great quality, sweet design. Thanks for being a solid veteran company.
Love this organization and all it stands for- very happy to support
This one gets a lot of comments.
It's so soft and warm and more i can't wait till you have sweats to go with it... the people I work with love my shirts and the songs on them and people in public have told me they like my shirts and that it moves them for the messages they send. Thank you for the shirts, it allows me to support people in the military and those that have never been. Best stuff ever. Thank you for all you do!!!! Tisa Carlos
It’s a nice hoodie. It’s thin though and loose (but I think that’s cause it’s a men’s hoodie not a women’s which would probably fit better). But other than that it’s great!
Love the message, love the cause
i love all of your gear, and this is at least the 3rd KFG hoodie I've purchased for gifts, or for myself. Thank you!
Love the mission and the message!
This hoodie is so soft! Love this hoodie!
Awesome quality!
The sizing is perfect and the quality is amazing. There’s nothing like getting my marine corp veteran fiancé clothing that has such a close meaning to his heart. I got him a T-shirt last year for Christmas and he wears it at least once a week and it’s still in perfect condition.
Love the color!! This hoodie is so soft and sooooo comfortable!
It is well made and incredibly soft. Plus you can’t go wrong supporting this mission!
Top quality gear, thank you
Love this! Great fit!
Absolutely love it! Sooo soft! Great fit and not too heavy but warm! Love this sweatshirt!
True to size, super soft and excellent quality!
Love it! Thanks to all of you!
Excellent product. Great service!
Perfect fit and truly comfortable
Love it!
Wore it today when it was 1° outside surg a wind chill of -13°. Very warm and comfortable all day long.
I love it! Great quality looks great!! Fast shipping!! I love these shirts and the cause they help!
Great quality, love the power behind the saying!!
I ordered the hoodie in OD green. It fits true to size, is a good blend of 50-50 cotton and polyester. I have to remark on how made it is; the seams are perfect, the draw strings for the double-layered hood protrud through grommets that are flawlessly set. The graphics are tasteful and make this hoodie an eye catcher, but not excessively so. The light fleece on the inside makes this hoodie a perfect second layer on cool, fall days and a comfortable single layer alone for any other time. It also looks damned good.
It's true to fit, very soft and very comfortable.
Great cause, great gear.
Absolutely love my sweatshirt, I have the tshirt too and the fit and comfort are perfect. What an amazing cause. I love to support.
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Our Impact
When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.
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