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NEW Veterans Day Gear - Shop Now To Get Yours In Time

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Our Mission

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THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.

Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.

We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.

Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.

Shipping

Please allow up to 14 business days for standard in-stock orders to be processed and fulfilled before shipment.

Processing and fulfillment time is separate from carrier transit time. Once your order ships, tracking information will automatically be sent to the email address provided at checkout.

Pre-order, membership, custom, backordered, or other items with specific fulfillment timelines may follow a different processing schedule. Please review the applicable product information for details.

Hard Days Snapback Trucker

$24.95
Best Seller

Hard Days Snapback Trucker

$24.95
Quantity 1
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Backing
Their Bravery

Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.

Some reminders don't need to be loud to matter. This hat takes one of our most impactful messages and turns it into an everyday signal of perseverance. Wear it for yourself. Wear it for others. And know you're fueling a mission to support healing and Honor all who served.

  • Classic trucker hat design built for everyday wear
  • Breathable mesh back for comfort
  • Premium Hard Days patch
  • Adjustable snapback for a custom fit
  • One size fits most

EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES

Get Members-only tees, FREE shipping & more

HELP SAVE LIVES & HONOR HEROES

Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!

Join now

Join thousands of Official Members

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Your support changes lives!

Every Hero deserves to be remembered & every Veteran deserves the help they need!

Apply for memorial Our mission

10k+

hours of therapy funded

$1.5M

donated to fight veteran suicide

5,300+

memorial plaques delivered
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The family of MAJ Charles E. Teffeteller

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The family of MAJ Charles E. Teffeteller

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The family of SSgt Patrick R. Dolphin

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The family of Cpl Enrique Miramontez

Customer Reviews

Overall rating: 5.0 / 5 from 20 reviews.

Great hat. Got compliments the first day I wore it. Ventilated so it’s great to wear in hot weather. Quality product.

James W. 5/5 Verified

Hard Days Snapback Trucker

Love fit and feel. Great shipping. And most of all great massage for everyone to see.

Jay H. 5/5 Verified

Hard Days Snapback Trucker

The hat fit perfectly and it feels quality, just like the t shirts. This is the new daily hat. I will continue buying tvp products!

Nicholas B. 5/5 Verified

Hard Days Snapback Trucker

Customer photo review of Hard Days Snapback Trucker

This mission you have here is so awesome! Glad I could be a part of it. The hat is well built, comfortable, and fits very well. I love the message it shares with others. Keep up the awesome work, any help we can provide those who need it, is a worthwhile effort.

Eric S. 5/5 Verified

Hard Days Snapback Trucker

I am onboard with your mission, share it with people I encounter every day and love your kit. Thank you for all you do and the great kit.

James W. 5/5 Verified

Hard Days Snapback Trucker

THIS COVER AKA HAT IS OUTSTANDING THE STATEMENT IS REAL THANK YOU

Gunny George E. 5/5 Verified

Hard Days Snapback Trucker

I love everything you guys sell. Great quality! Also, for the best cause. Can't thank you enough guys, for all you do!

Jorey W. 5/5 Verified

Hard Days Snapback Trucker

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Our Impact

When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.

See Our Wall Of Heroes
Elijah W
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Chuck
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Changing Lives

"Hope During His Darkest Days"

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.

Elijah W

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Changing Lives

"Resilience and Strength"

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.

Chuck

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