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Our Mission

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THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.

Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.

We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.

Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.

Shipping

Please allow up to 14 business days for standard in-stock orders to be processed and fulfilled before shipment.

Processing and fulfillment time is separate from carrier transit time. Once your order ships, tracking information will automatically be sent to the email address provided at checkout.

Pre-order, membership, custom, backordered, or other items with specific fulfillment timelines may follow a different processing schedule. Please review the applicable product information for details.

Do Not Give In - Women's

$26.95

Do Not Give In - Women's

$26.95
Quantity 1
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Backing
Their Bravery

Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.

22 veterans lose their lives every day to suicide and even more veterans contemplate it. We need you to share a message with them... DO NOT GIVE IN TO THE WAR WITHIN. 

  • Preshrunk 60/40 cotton poly blend
  • Slim fit (runs small; consider ordering two sizes up)
  • Lightweight and breathable
  • Long-lasting screen printed design
  • Machine wash cold, tumble dry low

NOTE: Most supporters tell us our women’s shirts run a bit small. We recommend ordering two sizes up to ensure a proper fit. If you prefer a looser fit, consider purchasing the men’s version a size down. See our sizing chart above for more details.

EVERY ORDER HELPS SAVE MORE VETERAN LIVES & HONOR MORE FALLEN HEROES

Get Members-only tees, FREE shipping & more

HELP SAVE LIVES & HONOR HEROES

Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!

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Your support changes lives!

Every Hero deserves to be remembered & every Veteran deserves the help they need!

10k+

hours of therapy funded

$1.5M

donated to fight veteran suicide

5,300+

memorial plaques delivered

Customer Reviews

Overall rating: 4.8 / 5 from 302 reviews.

This tshirt helps me to feel closer to my son who wore a similar shirt and bracelet "22 a day". He took his life on Aug. 22, 2026. He was a Marine from 2001-2005. He served in Afghanistan right after 911. He was the love of my life and I will never get over this loss.

Do Not Give In - Women's

You stated it goes small. I am usually a xlarge so I went 2x. It shrunk so much I cant wear it. I spent money on something I cannot wear. I work with suicidal veterans and was very much looking forward to wearing this. Now I cannot.

Do Not Give In - Women's

Grateful for TVP's mission and messages. Love the shirt! Great customer service! Thank you for your service and all you do for our Veterans, families, and for sharing the importance of mental health awareness.

Do Not Give In - Women's

I listened to the reviews and I wish I hadn’t. I am faithfully a large however after all of the reviews of it running very very small I got a XXL just to ensure it wouldn’t be very snug and would fit. A large would have been perfect! I am 100% going to keep the XXL and just wear it flowy, but I don’t feel as though it runs small. It’s made with nice, soft material. Can’t wait to wear it! Also, thanks for the 2 free stickers! I’ll be putting one on my car for sure!

Do Not Give In - Women's

I l9ve the shirt except the size is very small. I can't fit. I will give it to me friend that lost her son from suicide 💔. You support for our troops is 10 stars strong. Thank you.

Do Not Give In - Women's

I love this shirt and get so many compliments. Great quality and super comfortable material. My daughter loved mine so much I had to order another one. We are a surviving family and do our best to support the cause. Thank you for all you do!

Do Not Give In - Women's

The size isn't a typical 2x. That's okay though just means I need to put work in at the gym. Great company with an amazing cause.

Do Not Give In - Women's

Such a nice quality shirt that fits well. True to size and proud to wear it hoping it will encourage others along the way! Thanks,

Do Not Give In - Women's

Always the most dynamic messages on these shirts. They are heartfelt and get a great response when people notice them and they do notice them! Thanks to all the hardworking veterans that put these together! We love and appreciate all of you. I love my shirt

Do Not Give In - Women's

I appreciate the opportunity to support the mission of Til Valhalla Project, great work guys! ~Linda

Do Not Give In - Women's

Customer photo review of Do Not Give In  - Women's

I have a personal connection to this project. My grandfather was a decorated Korean War Veteran who committed suicide in a horrific way. My father is a highly decorated Vietnam War Veteran who tried using the same method and, fortunately, was unsuccessful. It left him disabled for life, however. These shirts represent a small acknowledgement and a hat-tip to all Veterans. And I'm proud to wear them. I love that plaques get delivered to our fallen heros' families to remind them that we are forever grateful that their loved ones wrote a blank check to this beautiful Country with their lives so we could be free. Thank you for what you're doing. Freedom isn't free. I'm not going to leave the same review for each of the five shirts I purchased, but I will be purchasing more. I found out today my brother is a member of this project. For those who know, we know. And "For those who've fought for it, life has a flavor the protected will never know" - anonymous.

Do Not Give In - Women's

Thank you for the great messages that appear on all of your products. I am gifting the "Don't Give in" shirt to a friend who was not familiar with that message until she saw it on my shirt. The "Our Heroes Don't Wear Capes" is a gift to me to share the message to all that see it.

Do Not Give In - Women's

Love this shirt! I have my own and bought this one for a friend, a Veteran who has a big heart for helping end Veteran suicide! She was so happy to receive it! Thank you so much!

Do Not Give In - Women's

I love my new shirt. The T-shirt is made of quality material that is not only soft but will last . The message on the shirt says it all. Not only do we need to support our troops but also support those with demons in their heads. Let’s all step up and help our veterans and suicide!

Do Not Give In - Women's

I love the shirt, but if I ever order one again, I would order a size bigger. They are tight-fitting.

Do Not Give In - Women's

Store owner replied: Hi Anne! We are truly sorry to hear your tee did not fit quite right. Men's tees are an athletic fit, making them slightly fitted and longer than typical boxy tees - if you prefer room, I recommend ordering a size up. Women's sizing is small, and we recommend ordering at least two sizes up or down, one in the men's. You can also find our size chart here: https://tilvalhallaproject.com/pages/size-chart. We have a 60 Day Return and exchange policy; some exclusions apply. Please visit our returns and exchanges page here https://tilvalhallaproject.com/pages/returns-amp-exchanges. you can also read our full return and exchange policy here: https://tilvalhallaproject.com/policies/refund-policy.

Customer photo review of Do Not Give In  - Women's

I received my order quickly and in a timely manner. I ordered the perfect size and it fits perfectly.

Do Not Give In - Women's

I love your mission and t-shirts! Thank you and keep up the great work!

Do Not Give In - Women's

Customer photo review of Do Not Give In  - Women's

We plan on wearing our shirts the next time we Fly Delta. The shirts look great and we are very happy with them. We also support the bigger project for what you do.

Do Not Give In - Women's

Customer photo review of Do Not Give In  - Women's

LOVE the message! Giving it 4 stars ONLY because of the fit. I am 5'4" and 135 lbs. I ordered a women's large. The t-shirt is very fitted and for me, tight in the shoulders and across the chest. It's also more snug around the waist than I would like. For those of us who are older and don't have that awesome physique anymore, I would order a men's small or medium to suit my preference of fit. Thanks guys!

Do Not Give In - Women's

The women’s XLlooked more like a medium. Returning it and hopefully ordering a men’s instead. Ordered from them before and didn’t have this size issue.

Do Not Give In - Women's

Store owner replied: Hi Amanda! We are truly sorry to hear your tee did not fit quite right. Men's tees are an athletic fit, making them slightly fitted and longer than typical boxy tees - if you prefer room, I recommend ordering a size up. Women's sizing is small, and we recommend ordering at least two sizes up or down, one in the men's. You can also find our size chart here: https://tilvalhallaproject.com/pages/size-chart.

Love the shirt & message and can’t wait to wear it. Had to exchange for size and customer service was awesome!

Do Not Give In - Women's

I ordered this beautiful shirt for many reasons. I ordered it after I read about a female Vet, who was forced off a flight for the shirt being offensive. The saying means a lot to me as a daughter, sister, friend, granddaughter and niece of proud Veterans. The shirt is soft and true to size. The lettering and print holds up in the wash. Thank you for the beautiful shirt!

Do Not Give In - Women's

I love the fit, it's so comfortable with excellent quality! I also love the cause!

Do Not Give In - Women's

Love the shirt love the cause got this for the young woman who does my laundry

Do Not Give In - Women's

I bought the shirt because of the cause and also in support of the sister WM that was given a difficult time on the airlines. My only negative comment is that the shirt runs small. I am a plus size and ordered a 2x and it was very tight. If I were a young 22-year-old it might not be so bad but at 77 it is not going to be worn until I lose about 30 lbs. You might want to notify buyers that the women's shirts run small Next time I will order a men's size.

Do Not Give In - Women's

Store owner replied: Hi Cheryl! We are truly sorry to hear your tee did not fit quite right. Men's tees are an athletic fit, making them slightly fitted and longer than typical boxy tees - if you prefer room, I recommend ordering a size up. Women's sizing is small, and we recommend ordering at least two sizes up or down, one in the men's. You can also find our size chart here: https://tilvalhallaproject.com/pages/size-chart. We have a 60 Day Return and exchange policy; some exclusions apply. Please visit our returns and exchanges page here https://tilvalhallaproject.com/pages/returns-amp-exchanges. you can also read our full return and exchange policy here: https://tilvalhallaproject.com/policies/refund-policy.

Quality shirt with a priceless message. I absolutely love and support the mission behind the TVP. Keep up the amazing work!!

Do Not Give In - Women's

Fantastic organization. The shirt is just such a good fit for the ladies. I will be proud to wear it and hope that it inspires someone who needs help. Thank you.

Do Not Give In - Women's

Customer photo review of Do Not Give In  - Women's

After hearing about a certain airlines love affair with this specific tshirt, I decided I needed to purchase one to wear every time I fly anywhere! I love all of the shirts TVP puts out. I’m not a huge fan of the sizing though. I am a size 6, medium, but I purchase all of my TVP shirts in an XL. They are athletic fit and run very small. That being said, it doesn’t stop me from buying them every time I get an email 🤣

Do Not Give In - Women's

Nice material and great graphics. Sizing runs small so I’d size up next time but very pleased. My veteran son was very proud of my choices.

Do Not Give In - Women's

The medium womens is way to small

Do Not Give In - Women's

Store owner replied: Hi Dennis! We are truly sorry to hear your tee did not fit quite right. Men's tees are an athletic fit, making them slightly fitted and longer than typical boxy tees - if you prefer room, I recommend ordering a size up. Women's sizing is small, and we recommend ordering at least two sizes up or down, one in the men's. You can also find our size chart here: https://tilvalhallaproject.com/pages/size-chart. We have a 60 Day Return and exchange policy; some exclusions apply. Please visit our returns and exchanges page here https://tilvalhallaproject.com/pages/returns-amp-exchanges. you can also read our full return and exchange policy here: https://tilvalhallaproject.com/policies/refund-policy.

I love the project and want to support it. I also love the design of the shirt. Where things went drastically wrong was my use of the sizing chart, yet the shirt is incredibly tight. It's even worse than European sizes! I can't wear it for at least a few months when my weight loss catches up to the size. Even then, I wager it is meant to be skin tight. Not a fan...

Do Not Give In - Women's

Store owner replied: Hi Shannon! We are truly sorry to hear your tee did not fit quite right. Men's tees are an athletic fit, making them slightly fitted and longer than typical boxy tees - if you prefer room, I recommend ordering a size up. Women's sizing is small, and we recommend ordering at least two sizes up or down, one in the men's. You can also find our size chart here: https://tilvalhallaproject.com/pages/size-chart. We have a 60 Day Return and exchange policy; some exclusions apply. Please visit our returns and exchanges page here https://tilvalhallaproject.com/pages/returns-amp-exchanges. you can also read our full return and exchange policy here: https://tilvalhallaproject.com/policies/refund-policy.

Great shirt. 10/10 would wear this comfortable top on my flight to anywhere

Do Not Give In - Women's

I read about a veteran being removed from a plane for wearing this shirt. I am ashamed! I will not ever fly that airline again unless an acceptable apology is given and compensation is available. While I have never served, I can never say thank you enough to those who have and continue. My dad and my brother both served.

Do Not Give In - Women's

I can not WAIT to wear it on my upcoming flight. Can you guess the airline?

Do Not Give In - Women's

Love the shirt and message is important to me. This is a truly good cause to support- thank you!!

Do Not Give In - Women's

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When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.

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