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Our Mission

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THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.

Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.

We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.

Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.

Shipping

Please allow up to 14 business days for standard in-stock orders to be processed and fulfilled before shipment.

Processing and fulfillment time is separate from carrier transit time. Once your order ships, tracking information will automatically be sent to the email address provided at checkout.

Pre-order, membership, custom, backordered, or other items with specific fulfillment timelines may follow a different processing schedule. Please review the applicable product information for details.

Strength Wears Pink

$29.95
New

Strength Wears Pink

$29.95
Quantity 1
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Backing
Their Bravery

Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.

Strength grows when we show up for one another. Wearing this tee is how you carry strength for everyone affected by breast cancer - those fighting, those healing, and those supporting someone they love. It's a reminder that they have more people in their corner than they may realize - and every order helps build more handmade memorial plaques for families of Fallen Heroes.

  • Preshrunk 60/40 cotton poly blend
  • Athletic fit (we recommend sizing up if you prefer extra room or a more relaxed fit)
  • Lightweight and breathable
  • Long-lasting screen printed design
  • Machine wash cold, tumble dry low

NOTE: Most supporters tell us our shirts run true to size. If you like your tees fitted & snug, order your normal size. If you prefer a looser fit, order a size up. See our sizing chart above for more details.

EVERY ORDER HELPS SAVE LIVES & HONOR HEROES

Get Members-only tees, FREE shipping & more

HELP SAVE LIVES & HONOR HEROES

Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!

Join now

Join thousands of Official Members

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Your support changes lives!

Every Hero deserves to be remembered & every Veteran deserves the help they need!

Apply for memorial Our mission

10k+

hours of therapy funded

$1.5M

donated to fight veteran suicide

4k+

memorial plaques delivered
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The family of MAJ Charles E. Teffeteller

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The family of MAJ Charles E. Teffeteller

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The family of SSgt Patrick R. Dolphin

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The family of Cpl Enrique Miramontez

Customer Reviews

Overall rating: 5.0 / 5 from 23 reviews.

I be buy a Veterans edition next! Going to keep buying until I own them all. Proud to wear your merchandise everywhere I go. Now getting them for my wife and son too. She is a Cancer survivor.

Richard P. 5/5 Verified

Strength Wears Pink

Purchased this to show support to everyone affected by breast cancer. Wether it's a victim or their families, you aren't going thru this alone.

Christopher W. 5/5 Verified

Strength Wears Pink

Great quality product for a great cause! Everyone should get one!

Tammy C. 5/5 Verified

Strength Wears Pink

Great shirt as always thsnk you.

Matthew B. 5/5 Verified

Strength Wears Pink

I love the tshirts! It is real tshirt material, not the weird polyester stuff. The material is strong, but not stiff, and gets softer after washes. I am a return customer and still have my shirts from years ago. I get so many compliments and love this company’s mission.

Tracy H. 5/5 Verified

Strength Wears Pink

I have a few of your tees and love them all. I wish you consider making v neck ones.

Patricia B. 5/5 Verified

Strength Wears Pink

I love my new shirts they fit perfectly and they are so soft! We will be buying more from this company!

Becky S. 5/5 Verified

Strength Wears Pink

Great quality shirt with a quality message. I will wear it year round with other TVP BC Awareness shirts I have. Don't miss out.

Jeremy B. 5/5 Verified

Strength Wears Pink

Shirts design looks great and feel they are good quality material

Frank R. 5/5 Verified

Strength Wears Pink

Such a comfortable and versatile shirt. It fits amazing and feels so soft. I love it!

Lyronda V. 5/5 Verified

Strength Wears Pink

Great experience with a great company with an awesome mission to help first responders and veterans!!

Mik V. 5/5 Verified

Strength Wears Pink

It is one of if not the best shirt and material out there!!

Bryce S. 5/5 Verified

Strength Wears Pink

Great organization. These shirts are always great items!! Never get a bad shirt and I love money goes to veterans!!

Troy G. 5/5 Verified

Strength Wears Pink

The shirt is high quality and fits great. I workout in my TVP shirts and they hold up very well. Great mission. Great product!

Andrew H. 5/5 Verified

Strength Wears Pink

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Our Impact

When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.

See Our Wall Of Heroes
Elijah W
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Chuck
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Changing Lives

"Hope During His Darkest Days"

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...

My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.

Elijah W

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Changing Lives

"Resilience and Strength"

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...

When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.

Chuck

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