THE FIRST MISSION OF ITS KIND, AND WE'RE PROUD OF THAT.
Our mission is simple: ensure no Fallen Hero goes forgotten (no matter when or how they passed) while helping Veterans fighting the war at home get the help they deserve.
We fuel this mission exclusively by selling the impactful gear you see on our site. A portion of our net proceeds goes towards building handmade memorials that are surprise-delivered to the families of Fallen Military & First Responders (at no cost to them) and funding life-saving therapy for at-risk Veterans.
Every purchase matters, because every purchase helps us save lives and Honor Fallen Heroes.
Shipping
We aim to have your order out the door and headed your way 48 hours after receiving it (longer for orders containing custom items). While there are always exceptions and circumstances beyond our control, we promise to do everything possible to get your impactful gear in your hands as soon as possible. Check your inbox regularly for shipping updates and tracking information.
Hard Days - Flight Tag
$9.95
Sold Out
Hard Days - Flight Tag
$9.95
Sold Out
Backing
Their Bravery
Orders help surprise-deliver memorials to families of Fallen Military & First Responders while covering therapy for veterans.
"Remove Before Flight"
Not only are flight tags great for keychains but they're an integral part of aviation safety. They are a must-have.
Get Members-only tees, FREE shipping & more
HELP SAVE LIVES & HONOR HEROES
Become a T.V.P. Member to unlock exclusive perks while helping us deliver more plaques to families of our Fallen and fueling our next donation toward reducing Veteran suicide. Starting at only $29.95!
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Your support changes lives!
Every Hero deserves to be remembered & every Veteran deserves the help they need!
I have gotten comments about it when walking to and from classes and how some people have stopped me and told me how it impacted them in a good way.
Bryce S.5/5Verified
Helps me remeber to keep going.
Anthony R.5/5Verified
I really like the tag, its very well made too. It is a subtle reminder to people that see it to remember and help those who need it so.
James G.5/5Verified
This was sent to a friend as a gift.
Dustin C.3/5Verified
My father is a Vietnam vet how has a cancerous node and is going down the road of dementia, so some days it is hard to deal with that. The saying "Don't Let The Hard Days Win" is in part of how I have to deal with being there for my parents as they age and their health deteriorates. You do what you can to help your family.
Dustin C.5/5Verified
Love your products!
Darin W.5/5Verified
Excellent lil tag I keep it on my Tech backpack
Ernest M.5/5Verified
Great product supporting a great cause!
Dennis H.5/5Verified
Have the hoodie, flag and this. Love all of them. Unfortunately as soon as I this out put it on my key ring it got caught and frayed at the corner so I had to burn it to hopefully keep it together
Jordan P.4/5Verified
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Rc B.5/5Verified
N/A
Robert S.5/5Verified
I love the messages on your products. The softness of the t-shirts, hoodies and long sleeve shirts is wonderful, especially for people that have touch issues. Y'all are amazing, beautiful souls. 🥰
Diana S.5/5Verified
Quality is good
Electra T.5/5Verified
Embroidery was done really well.
Diana C.5/5Verified
Love it
Patrick B.5/5Verified
Keep this on my key ring - love it
Kellye W.5/5Verified
Have it dangling from my keys allows me to keep tabs on my keys.
James C.5/5Verified
Amazing
Cammie P.5/5Verified
I love buying from companies that do good things. This is one of those companies. Great work! Thank you for all you do.
Sara P.5/5Verified
I admire the cause, love the products. Thank you for supporting those who need it most.
Barbara G.5/5Verified
Awesome products. Very well made and i proudly show mine off every day.
Donnie C.5/5Verified
Awesome as always
James G.5/5Verified
I recieved my order quickly after placing my order. The Flight Tag expressed my sentiments about continuing to fight through troubles and depression. I attached it to my Tri Glide keyfob and it will be with me as I ride. Well made, too.
Jim W.5/5Verified
My wife and I are both retired law enforcement officers and have several family members that have served in our military. Our nephew Carl was an Air Force PJ who was KIA in Iraq. So we like to help and support our law enforcement, veterans and Honor our Fallen.
Lyn E.5/5Verified
Great message and great product.
Alan D.5/5Verified
I admire what you are doing. Raising awareness is key to helping reduce the "22 a day". I fear in our current times we may have rephrase that to more, and that is very troubling. My father served, WWII U.S.S. Tennessee, and I feel like it is important to honor them that fought for us. War is hell, peace may be worse.
Aaron S.5/5Verified
Love the hoodie! Happy support the cause.
Andrea W.5/5Verified
Love the tags. I want to get them all.
Chad B.5/5Verified
Everything is good
Wes L.5/5Verified
Nice to have this on my backpack
Tom P.5/5Verified
The tag makes a great key ring that gets noticed.
Steven M.4/5Verified
Nice product......it's on my gym bag zipper. May spark up a conversation re the 22 a day, along with your shirts I wear to the gym. Good job.
John C.5/5Verified
Gave this to a friend so they have this as a daily reminder that they HAVE life!
Amy C.5/5Verified
Great item!
Alejandro V.5/5Verified
The message for this tag is a great one - Don’t Let The Hard Days Win - simple and empowering
James L.5/5Verified
Love it and the message
Sarah W.5/5Verified
Love it- great addition to my travel backpack to spread the message.
Rob W.5/5Verified
Very nice
Jeanne N.5/5Verified
I am a veteran, retired Law Enforcement who was injured on the job in '97. I just went through neck surgery and it was tough. the recovery was very trying. That was back on Dec13 '24 I am still reeling from nerve damage that isn't regenerating. I just had another Back surgery on Nov. 13, '24 the nerves started firing as the Doc called it and it is something else. Pain like I have never felt before in my life. the issues I am having after me neck surgery and the nerves is almost life changing. Balance issues, numbness in the hands etc. etc. etc... The issues made me second guess my life. I started using don't let the Hard days win the first time I saw it. and I tell everyone struggling that motto. I made my own walking sticks and have engraved it on my sticks. That and "One Day at a time". I wore my "Don't let The Hard Day Win" shirt to physical therapy, on any trip to the Dr. office and to surgery. I am a Head Election judge and I even wore the shirt to the election to work. I have people tell me they like my shirt it opens the door for to make them aware of the 22 vets a day who take their life. I applaud you for what your company does and will support you every chance I get.
OH, BY THE WAY DID I TELL YOU HOW MUCH I LIKE THE SHIRTS (3 & 1H00DIE) AND HOODED SWEATSHIRT?
Keith M.5/5Verified
Awesome key chain! Love the message!
David F.5/5Verified
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Our Impact
When you order T.V.P. gear, we hand-deliver free memorials to Fallen Hero families.
My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis,...
My 14-year-old son, Leaven, dreamed of following his mom (a proud Air Force Veteran) into military service. But late-stage kidney failure crushed that dream, making Leaven severely depressed. When he spotted a Keep Moving Forward hoodie at dialysis, I ordered one and asked the team if it would be possible for them to include an encouraging message. Their heartfelt words meant the world to him and brought my son hope during his darkest days.
Elijah W
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Changing Lives
"Resilience and Strength"
When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gra...
When we saw Chuck - an animal caretaker badly burned in a fire at a no-kill shelter - wearing a T.V.P. tee while recovering, we were deeply moved. Inspired by his selflessness and resilience, we knew we had to send him a care package to show our gratitude - not just for supporting our mission, but for the incredible example he sets. We’re Honored to be part of Chuck’s journey and thankful for supporters like him who fuel our mission.
